Do you think of your food blog as a resource for your readers? People often share with us that they would like their website to be a resource not just another blog. In today’s episode you’ll learn strategies to uplevel your food blog from just a blog to a true resource to help your readers!
Food blog vs resource
- A food blog:
- Shares recipes
- Doesn’t provide a broader solution
- What does it mean to create a resource?
- Readers come back to it
- You are solving a bigger problem than needing a dinner recipe
Go from mixed content to niche resource
- Hone in on our niche
- Food blog is not a niche
- Organize your content around your niche
- Where are your gaps
- Think about how to go micro with your niche
- Go three layers deep to find your true unique niche
Provide solutions, not just recipes
- Strategic Freebie
- Non-recipe resource blog posts
- Recipes that connect logically to provide next steps
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