if you want your brand + website to stand out in the crowded world of food blogging,
we can help.
Food blogging moves quickly.
Trends and algorithms change, what worked last year may not be working anymore, and it’s all too easy to blend in or get left behind.
…If you’re tired of blending in with everyone else using the same theme
…If you are ready to make deep connections with your audience so you can serve them better
…If you are ready to strengthen your SEO game and your internal site structure
…If you are ready to see your blogging
…If you are ready to stop hustling and start prioritizing the things that will take your business to the next level
You’re in the right place.
hey friend, i’m madison
and it’s my goal to help your website stand out from the crowd, so you can make a bigger impact, grow your business, and stop hustling. I’m passionate about food bloggers building a business that improves their lives not consumes it.
Your website doesn’t have to look like every other food blog.
There are thousands of food blogs out there. Most of them blend in. Most of them will not see success.
When I was focusing on food blogging, I poured hours into the work.
I went to photography workshops and blogging conferences.
Developing recipes, taking photos, and writing blog posts. I was spending more than 80% of my working time trying to grow my blog by producing new content (while raising a 3 year old and 6 month old) and I was starting to burn out.
I remember sitting at the dining room table with my hands over my face sobbing because I just couldn’t find traction. My blog blended in, my niche wasn’t defined, and I certainly wasn’t connecting with my audience.
Over the course of a few months, I realized I wasn’t the only one struggling with these things.
But, there are still over 6,000 blogs using the same theme.
Your story is unique.
Your food blog is unique.
The audience you can serve is unique.
It is time to stop blending in using the same strategies, the same themes, and the same
approach to blogging. That’s exactly what we are here to help you do…
…to stand out in the crowded sea of food bloggers.
You might not know this about me…
- I’m a homeschool mama to an 8, 5 and 1 year old.
- Our family loves spending time outside hiking and exploring Arizona.
- My go to order at any coffee shop is a latte. I will rarely turn down any cup of coffee!
- Before we moved recently, we lived in a home that has been in my family for 5 generations, since 1959. We are turning that home into an AirBnB now!
- I cherish the simple things in life, like watering house plants, making homemade sourdough, filling up my diffuser or baking with my kids.
When I was constantly hustling to grow my food blog, it felt like I didn’t have time for those simple things. But once I started prioritizing the things that were actually making an impact, things started to shift.
Once I focused in on what was working, I was able to get back my life. I was able to grow a team that supports the business and our clients. I was able to increase my income significantly to start supporting my family.
That’s exactly how I became passionate about serving food bloggers. Because I know I was not alone in the struggle of feeling burnt out, overworked, and seeing tiny results from massive efforts.
In 2019, I started The Vine Podcast to support food bloggers in growing their blogs and taking their business to the next level, through conversations around strategy, web design, and user experience.
After 100+ episodes, I’ve heard one common thing over and over: You’re tired of your food blog being like everyone else’s.
You want to stand out in a crowd and build a sustainable business.