Wendi from Butter Your Biscuit came to us with a vision for breathing new life into her brand and website. As a talented food blogger with a thriving audience, she was ready to elevate both her visual presence and user experience, particularly focusing on creating something that felt fresh and modern while seamlessly integrating her subscription offerings.
This is a series of posts to show off our amazing clients and the projects we have been able to work on with them! You can check out all of the client launches here.
Custom brand design for food blog: Butter Your Biscuit
Project details: Brand Strategy & Logo Design | Semi-Custom Website Design
Through our comprehensive approach combining both our Branding Intensive and Crafted Website Package, we were able to help Wendi achieve exactly what she was looking for. Starting with the Branding Intensive, we refined her core messaging and visual identity to ensure every element truly resonated with her audience. This foundation was crucial in creating a cohesive brand story that would carry through to her website design.
Building on this strong brand foundation, we implemented our Crafted Website Package to bring her vision to life technically. Moving away from traditional themes, we created a custom-feeling website that maintains optimal performance and SEO while providing that unique, fresh look Wendi was seeking. The new design seamlessly integrates her subscription content while keeping the user experience intuitive and engaging.
What makes this project particularly special is how it showcases the power of combining strategic branding with thoughtful website design. Every decision, from the custom block patterns to the newsletter sign-up forms, was carefully considered to support both Wendi’s goals and her readers’ needs. The result is a website that not only looks beautiful but also performs beautifully – making it easier than ever for her audience to find and engage with her content, including her valuable subscription offerings.
We’re thrilled to see how this transformation has equipped Wendi with everything she needs to continue growing her food blogging journey in a way that feels authentic to her brand while meeting the modern demands of digital content creation!
ready to take your food blog to the next level?
We work with food bloggers looking to stand out of the crowd through custom brand and website design.
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