Crafted Clients of Q1 & Q2 2026

Our Crafted websites have been a hit since we started offering these back in the spring of 2023! We have absolutely loved the feedback on our client launches for our custom brand and website designs and wanted to showcase our Crafted clients in a similar way.

Each quarter we will share a round up of our client launches to share with you. We hope this can share a behind the scenes look at our Crafted projects to help you see how Crafted can benefit your blog, too.

Chelsea came to us with a clear goal: get her blog monetization-ready, fast. Her existing site had Core Web Vitals issues dragging down her performance, a user experience that wasn’t doing her beautiful food photography any favors, and an email list that wasn’t growing the way she knew it could.

Through her Crafted project, we built Chelsea a fresh, modern site on a Kadence child theme — one that finally lets her images take center stage while still checking every box for SEO and site speed. Her new navigation makes it easy for readers to find exactly what they’re looking for, keeping them on-site longer and coming back for more. And with custom newsletter opt-in forms woven thoughtfully throughout, her email list now has a real chance to grow.

Chelsea walked away with a site she’s proud to share — one built for the way blogging works today, with the speed, structure, and strategy to help her reach monetization goals sooner rather than later.

Glenda has built something truly special at Making Homemade Easy — a warm, welcoming corner of the internet where home cooks feel right at home. But her site hadn’t seen a major update since 2019, and she knew it was time for a refresh that matched the heart of her brand.

She came to us with a beautiful vision: a modern, reader-friendly site that kept that homey atmosphere while bringing in clean lines, intentional white space, and color that guides the eye naturally through every page.

Through her Crafted project, we brought that vision to life. Glenda’s new site feels contemporary and inviting — the kind of place readers want to linger. The updated homepage and blog layout give her content the breathing room it deserves, while the structure underneath is built for the way blogging works in 2025 — fast, SEO-friendly, and ready to grow.

It’s the same Glenda, just with a site that finally matches her.

AND if you would like to see how we transformed Glenda’s branding with our branding intensive service, click here!

Ashley came to us with a clear vision: a directory where Christian coaches and service providers could connect with entrepreneurs seeking support in business, faith, and personal growth. What she needed was a brand and a platform built to bring that vision to life.

We started with a Branding Intensive to define Purpose Pages from the ground up, developing a brand identity rooted in her mission and ready to resonate with her audience. From there, our Crafted website package brought that identity to life with a fully custom directory site, built to let coaches and providers purchase listings while giving entrepreneurs an easy way to search and find the support they need.

Together, these two services gave Ashley everything required to launch with confidence: a brand that reflects her purpose and a website built to function exactly how she envisioned. Purpose Pages is now a true home for faith-driven entrepreneurs, built from the ground up and ready to grow.

And if you would like to see a more in-depth look at Ashley’s branding, click here!

For four and a half years, Angela poured her heart into Happy Honey Kitchen, but she never thought of it as a brand. Just a blog full of recipes she loved sharing.

Then she niched down to Tex-Mex cuisine, and everything started to click into focus. Suddenly she had a clear point of view: bold, fun, full of flavor. The problem? Her website still looked like a placeholder she had been meaning to fix for years.

Angela came to us wanting to feel proud of her blog instead of embarrassed by it. She wanted her site to have personality, to feel as bold and engaging as the Tex-Mex recipes she was creating, while still honoring the quick and easy recipes her longtime readers already loved.

Through our Branding Intensive, we got crystal clear on her new direction, landing on “Bold Tex-Mex & Texas Recipes Made Easy” as the heartbeat of her brand. Then through Crafted, we built her a custom website that brings that bold personality to life, without sacrificing the speed and user experience that keep readers coming back.

The result is a brand and a website that finally feel like Angela. Fun, vibrant, and unmistakably her.

And if you’re curious to see how Angela’s branding turned out, click here!

When Kristi from True North Kitchen came to us, she knew exactly what she wanted to feel: “I want my blog to feel like a better reflection of where I am now. I’ve built a strong foundation of reliable, well-loved Scandinavian recipes. Now I want my brand to communicate a more refined and cohesive vision that feels calm, modern, and rooted in a Nordic aesthetic.”

That clarity made her the perfect candidate for a complete transformation, so Kristi combined two of our services for a full brand and website overhaul.

We started with a Branding Intensive, beginning with an audience deep dive to understand who she’s really cooking for. From there we built her brand strategy and logo design, then wrapped up with launch support and graphics for her big debut.

Next came her Crafted website, built on Kadence with custom blocks designed around her new brand. We rebuilt her homepage, categories, recipe index, and about page, all optimized for SEO and speed, along with her single post layout and newsletter sign-up forms.

The result is a site that finally looks and feels like Kristi: calm, modern, and distinctly Nordic. Her brand and her content are aligned for the first time, and visitors can feel it the moment they land on her site.

Want to see more of Kristi’s fresh new branding? Click here!

Valentina has built something incredible with Easy & Delish: a loyal readership, a recipe archive readers genuinely trust, and real momentum behind her brand. But she came to us knowing what her audience couldn’t see from the outside. The site behind the scenes wasn’t keeping up with everything she had built.

She wasn’t looking for just a prettier homepage. She wanted a site built for high indexation, high clicks, and high retention, a system designed to work as hard as she does.

Through our Crafted package with a brand refresh add on, we gave Easy & Delish a fresh, modern look that finally feels like her, paired with the SEO and structural foundation to back it up. Better internal linking. Smarter page architecture. A design built to keep readers exploring instead of bouncing.

The result is a site that looks beautiful and performs even better.

For years, Molly of Vanilla Bean Cuisine had a website that simply blended in. Her branding was strong, with a logo and color palette she genuinely loved, but the site itself felt generic, like it could belong to any food blog out there. It wasn’t telling her story or reflecting the brand she had worked so hard to build.

She knew it was time for something more custom, more intentional, and more her.

Through our Crafted semi-custom website package, we took the branding Molly already had and wove it into every part of her new site, from the homepage to the recipe index. The result is a clean, modern design that finally feels cohesive with her brand instead of working against it.

No more cookie-cutter layouts. No more sites that could belong to anyone. Just a website Molly is proud to call her own, and excited to send her readers to.