What happens when you commit to posting Instagram Reels every day for 90 straight days? Today I’m chatting with blogger Ansley Beutler, from The Fit Peach, who came up with the challenge to create and share daily recipe videos without batching content in advance. You’ll hear what she experienced instead of massive follower growth like you might expect! Whether you’re feeling disconnected from your audience or stuck in a content rut, you’ll learn practical strategies for how to break through those challenges without burning out.
Feeling disconnected from your social media audience? You’re not alone. When food blogger Ansley Beutler felt her content wasn’t resonating, she took on an ambitious challenge: posting 90 consecutive days of recipe reels on Instagram. Here’s what happened:
The Challenge: Going All In
After feeling burnt out and disconnected from her audience, Ansley committed to sharing a new recipe reel daily for 90 days. Each post included:
- A video reel demonstration
- Complete blog post
- Instagram story promotion
- Direct audience engagement
Breaking Free from Perfectionism
Key workflow changes that made daily posting possible:
- Limited photo shoots to 20-30 minutes
- Streamlined editing process
- Accepted 80% perfection over endless tweaking
- Created clear time boundaries for each task
Unexpected Results
While follower growth wasn’t dramatic, the challenge delivered valuable outcomes:
- Deeper connections with existing followers
- Increased direct messages and engagement
- Better understanding of audience preferences
- Improved content creation efficiency
- Clearer brand voice and direction
Building Authentic Connections
Successful engagement strategies included:
- Sharing behind-the-scenes reality
- Using polls for quick feedback
- Asking specific, relatable questions
- Being vulnerable about challenges
- Responding consistently to messages
Content Creation Tips
To maintain consistent posting:
- Develop a systematic approach
- Set time limits for each task
- Focus on progress over perfection
- Create a simple promotion routine
- Stay flexible with your process
The Power of Consistency
While viral content can bring temporary spikes, consistent engagement builds sustainable growth. Focus on:
- Regular, reliable posting
- Authentic audience connection
- Quality over quantity
- Clear brand voice
- Genuine interaction
Ready to deepen your Instagram engagement? Start small with consistent posting and authentic audience interaction. Remember, sustainable growth comes from genuine connections, not just viral moments!
Ansley Beutler is the founder of The Fit Peach, a food blog focused on uncomplicated, family-friendly healthy recipes, and Peach Perfect Financials, a boutique accounting firm. Based in Boston, she leveraged her CPA background and experience growing her own successful food blog to create a specialized financial services practice supporting bloggers and content creators. Through her work, she helps creative entrepreneurs navigate the complexities of self-employment while building sustainable businesses.
ready to take your food blog to the next level?
We work with food bloggers looking to stand out of the crowd through custom brand and website design.
Leave a Comment