Have you ever wondered how to utilize Instagram for your blog? With so many changes to the platform it is hard to keep up with how to really use it to best connect with your audience. In today’s episode we’re talking all things Instagram, from how each type of content is supposed to work on the platform, to how often you should post as a food blogger, you’ll walk away with tons of tips to confidently use Instagram to connect with your audience.


In this episode we cover:
- Why should a food blogger invest time into Instagram in 2022
- What is the purpose of the Instagram grid – is it still relevant?
- Ways to grow your audience
- How often to post
- Using stories & reels (even out of your comfort zone)

Kimberly Espinel is an award-winning food photographer, best-selling author, educator and creative business mentor. She runs a thriving food photography business and has created content for many beautiful brands including SONY, KitchenAid, Ottolenghi and more.
In her podcast, Eat Capture Share, Kimberly focuses on empowering food bloggers, food photographers and food content creators to develop their skills, find their unique style, grow their audience online and build the creative business of their dreams.
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topics
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hey friend, i’m madison
Food blogger turned web designer
I’ve been where you are. Growing fast, feeling overwhelmed by the tech side of things, and realizing that somewhere between hitting 100k sessions and launching that new revenue stream, the foundations of your business got left behind.
I started out as a food blogger, so I get it. The constant juggling. The feeling that your site doesn’t match who you’ve become. The frustration of working way too hard while your brand and tech hold you back.
That’s why I created Grace + Vine Studios—to help monetized food bloggers like you finally catch up. Whether it’s your branding, your website, or just figuring out what the heck comes next, I’m here to help you build a business that reflects where you are now and actually improves your life instead of consuming it.
